PostFinance – Liebe
Acquisition
- Category:
- featured work
Description
Just 100 francs can turn your life upside down. The PostFinance banking package is a door opener for long-term life changes and the realisation of dreams. This is demonstrated by our three commercials for the latest PostFinance acquisition push campaign.
The protagonists of the adverts receive a push notification from the PostFinance app: 100 francs starting credit is waiting for them. They all invest it in their passion – and start a new, individual life story. A DJane, the start of a new restaurant and even the love of your life – every journey begins with the first step.
The campaign was created under the direction of Sandro Jaeger and in collaboration with the agency Ingo.